Launching ARTS study: What Will it Take for People to Return to the Arts

June 10, 2020

On Tuesday, June 9, we held a conversation with Nik Nanos, Chief Data Scientist and Founder of Nanos Research moderated by Business / Arts President and CEO Nichole Anderson Bergeron.

Nik shared findings of the recent Arts Response Tracking Survey (ARTS), a partnership between Business / Arts, the National Arts Centre and Nanos Research, which polled over 1,000 Canadians to gauge their attitudes on returning to both indoor and outdoor arts and culture events across Canada.

This survey provides terrific insight for arts organizations across the country that will help inform re-opening and programming models.

The session featured a national response panel that includes Christopher Deacon, President and CEO, National Arts Centre, along with arts leaders from across the country.

Business / Arts and the National Arts Centre are planning two additional tracking surveys with Nanos Research over the next six months, with the additional support of the Canadian Opera Company, Woodbridge company and National Arts Centre Foundation.


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