Watch: ARTS – Donor Trends & Motivations
At the top of the webinar, Nik Nanos presented the latest findings from the Arts Response Tracking Survey (ARTS), focusing on audience behaviours, donation trends and projected giving within the arts sector.
In this session, we examined how donation trends in the arts have evolved this year, motivations for giving, and how these trends compare to broader charitable giving patterns. Additionally, we explored strategies for engaging donors, strengthening relationships, and supporting sustainability across the arts.
Speakers:
- Jennifer Matotek, Executive Director, Art Windsor-Essex
- Julie Fiorini, General Manager, Donor Services & Brand Marketing, CanadaHelps
- Mark Turner, CEO & Creative Producer, Saskatoon Symphony Orchestra
- Nik Nanos, Chief Data Scientist & Founder, Nanos Research
Download the November 2024 edition of the Arts Response Tracking Survey
Access previous editions of ARTS
Additional Resources:
- CanadaHelps’ 2024 Giving Report
- How musicians with the Kitchener-Waterloo Symphony helped rescue the orchestra from bankruptcy
- Canadian Stage eliminates accumulated debt for first time in 37-year history
What is ARTS?
ARTS is a partnership between Business / Arts, the National Arts Centre, and Nanos Research that conducts quarterly surveys of over 1000 Canadian culture-goers. Since its launch in May 2020, ARTS has offered valuable insights into audience behaviours and trends. With each quarter touching on a specific topic area, winter focuses on marketing, spring on sales, summer on public perceptions and engagement, and fall on fundraising. Read more.
