This session drew on Artworks: The Economic and Social Dividends from Canada’s Arts and Culture Sector and provided a first look at the Arts Vibrancy Index, a first-of-its-kind measure examining how arts and culture contribute to economic performance and community vitality across 22 Canadian Census Metropolitan Areas.

Speakers shared key insights from the research and explore practical ways arts organizations can use these findings to guide planning, strengthen advocacy, and demonstrate the value of arts and culture across Canada.

The Arts Vibrancy Index and additional webinar materials will be shared soon on the Business / Arts blog.

Speakers:

• Aubrey Reeves, President & CEO, Business / Arts
• Jasleen Trehan, Economist, Canadian Chamber of Commerce
• Qi Wang, Director, Strategic Policy and Planning, Canada Council for the Arts

About Artworks: 

Artworks: The Economic and Social Dividends from Canada’s Arts and Culture Sector, is a report conducted by the Canadian Chamber of Commerce’s Business Data Lab and commissioned by Business / Arts in partnership with Canada Council for the Arts. The research demonstrates that Canada’s creative industries contribute not only to social cohesion, community and Canadians’ sense of meaning and purpose, but drive measurable economic growth and regional development. Access the Artworks report here.

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